Hearthpwn

Essentially, you survive by gaining armor while keeping their board clear (works especially well vs. murlocs!), and then you super buff a guy and swing in for the win. I've been pretty successful with it -- it can use some more tweaks, but it's really really fun and it doesn't seem like a lot of folks expect it at all in the format.

Dark Peddler for Mortal Coil/Power Overwhelming. There is a bunch of junk you can get, but aim for those or other early game clears/threats. Lucky Imp-losions give them something to worry about while you're still taking control. Demonheart is generally crappy, but works well here either to get rid of a threat or end the game when combined with other buff cards.