Hearthpwn

Well, it doesn't give you anything that's in the current pre-order (unless you get this offer after the expansion releases). I'm sure they considered the potential negative effect on the happiness of their hard-core players, but then those people are so invested in the game that they're probably not going to quit over some casuals who don't actually play anymore getting some free stuff which has no impact on anything in a game with no economy. If anything, it will at least temporarily produce a fresh crop of people to crush easily :)

I looked through everything and there's no Returning Player Experience available to me (that I can find). I may have already done an older version of it a year or two ago.

Oh cool, thanks!

Searching around, it seems like this is a marketing experiment they've been playing with since July, initially in Europe, and they seem to be now delivering like 20, 80, or 150 packs to people who aren't super active players today, somewhat at random from what I have seen so far.

Seems like an experiment to see if the bigger reward results in more subsequent purchases or activity. For $170 worth of free packs I guess I can give them a MAU at least lol.

Was sitting in the Blizzard launcher after exiting WoW just now and the little yellow package icon appeared saying I had a new gift, a 150 free card pack welcome back gift for HS. Sure enough, there's 75 Standard and 75 Castle Nathria packs. That was a bit of a surprise, but now I have that going for me which is nice. Of course, the game froze up irrevocably trying to open the first pack.

Edit: Restarted and got hunter Legendries in the 3rd and 4th Standard packs. This is kinda fun, maybe they will succeed in getting me to play again.