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You are missing the whole point.
BLIZZARD could not care about the balance of the game (not directly at least)
They only care about money. Money come from people buying new packs and classic cards allow people to enjoy the game without buying many new packs.
They need to get rid of this but also need to be careful to keep players happy so they can't do it all at once.
By doing it gradually people do not notice that everything in this game is centered around getting people to pay more.