It’s weird to me how many people are posting that this is a bad/dumb/ineffective way to protest.
We are all having this conversation right now.
It’s happening on Reddit and outofcards too.
You don’t have to agree with their methods, but you have to admit that it worked. They wanted to raise awareness. And they did. Significantly more people are aware of the issue now, than otherwise would have been. That was their whole point.