As implied earlier, the art style has (as I see it) gone from a MTG like drawing style to a more "cartoonish" style. Maybe this has been done slightly on purpose, given that the "quality improvement" of WC3 reforged was a fiasco and by some called "Chinese phone game style". In other words, Team 5 might want the game to stand out as a Warcraft game. Or they just try to save money IDK.
The themes are another thing IMO. TGT was arguably the most childish and jesting expansion of them all, but the drawing style was still more MTG/fantasy book-like. That DMF and Scholomance both have a very warm/jesting theme is more coincidental I think. AoO seemed darker and more WOW oriented than the whole past years expansions. With a touch of Mad Max of course ;)
I always love when people use M:tG as an example of "non-cartoony card art," conveniently ignoring cards like this gem:
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I always love when people use M:tG as an example of "non-cartoony card art," conveniently ignoring cards like this gem: