If it wasn't obvious, Microsoft don't put games on sale out of the kindness of their hearts. It's a long term investment in gullible people like yourself.
Saying they give it for free is a misunderstanding of what is going on really. It's more like Microsoft is investing money in marketing and are trying to buy good will and positive word of mouth / news reports. They totally get something out of it. Not saying they're bad for doing it, nor that they are dishonest about it, but it's kinda wrong to think of it as charity. I do think it's a brilliant way to go about marketing and good will in fact, since it's something that everybody benefits from and is therefore a virtuous circle. But don't think that it A) doesn't cost them anything, because it absolutely does, and B) they don't get anything out of it in return.
I don't think you guys understand the basic universal rule of online games.
Events.
Why does every online game out there puts out special events on holidays?
It's because more people are on vacation, staying indoors and looking for games to play.
People would rather try out new games when they have special events going on.
So what Blizzard is getting here is:
A. Positive word of mouth that @zynessa talked about.
B. Satisfaction and relief of their current player-base who are putting more hours into their games then usually.
C. Extra attraction to new players and possible future customers who are looking for new games to play.
And you don't understand the simple fact that Blizzard is already a huge and well-known video game company. They don't need any of that, neither does Microsoft.
It's funny how sarcastic you are while also unintentionally highlighting our point. Yes, Microsoft and Blizzard are huge companies. That is precisely the point. Because of their size, goodwill and positive press becomes all the more important. Now, the suggestion that Blizz should give free packs is a stupid idea made purely out of greed from OP's part, but Microsoft's approach is incredibly beneficial to them. What you seem to fail to understand is that when your company is as large as above-mentioned, any negative PR hits their profit margins more dramatically than for smaller companies. The potential earnings while a company their size has PR and positive word of mouth and newscycles on their side is astronomically higher than when they have negative sentiment against them and scandals in media as well as among fans.
If you were actually correct, marketing wouldn't exist. In contrary to your position, reality shows that the larger the company, the more they spend on marketing and advertisement. Reality seems to suggest that marketing, you know, WORKS and gets returns both in the long-term and short-term. If marketing didn't work, Blizzard's stock wouldn't have plummeted last year when they were hit by scandal after scandal. Truth is, their stock did take a massive hit. What that meant was that the estimations of Blizzard's ability to grow was seen as severely hindered. By the negative PR.
So what you are saying is that they should market themselves more.
And what better way is there to market yourself than take advantage of a global crisis like a lot of companies do such as Microsoft?
Also Blizzard is a $5 billion company so I wouldn't exactly call it "small".
If it wasn't obvious, Microsoft don't put games on sale out of the kindness of their hearts. It's a long term investment in gullible people like yourself.
Saying they give it for free is a misunderstanding of what is going on really. It's more like Microsoft is investing money in marketing and are trying to buy good will and positive word of mouth / news reports. They totally get something out of it. Not saying they're bad for doing it, nor that they are dishonest about it, but it's kinda wrong to think of it as charity. I do think it's a brilliant way to go about marketing and good will in fact, since it's something that everybody benefits from and is therefore a virtuous circle. But don't think that it A) doesn't cost them anything, because it absolutely does, and B) they don't get anything out of it in return.
I don't think you guys understand the basic universal rule of online games.
Events.
Why does every online game out there puts out special events on holidays?
It's because more people are on vacation, staying indoors and looking for games to play.
People would rather try out new games when they have special events going on.
So what Blizzard is getting here is:
A. Positive word of mouth that @zynessa talked about.
B. Satisfaction and relief of their current player-base who are putting more hours into their games then usually.
C. Extra attraction to new players and possible future customers who are looking for new games to play.
And you don't understand the simple fact that Blizzard is already a huge and well-known video game company. They don't need any of that, neither does Microsoft.
It's funny how sarcastic you are while also unintentionally highlighting our point. Yes, Microsoft and Blizzard are huge companies. That is precisely the point. Because of their size, goodwill and positive press becomes all the more important. Now, the suggestion that Blizz should give free packs is a stupid idea made purely out of greed from OP's part, but Microsoft's approach is incredibly beneficial to them. What you seem to fail to understand is that when your company is as large as above-mentioned, any negative PR hits their profit margins more dramatically than for smaller companies. The potential earnings while a company their size has PR and positive word of mouth and newscycles on their side is astronomically higher than when they have negative sentiment against them and scandals in media as well as among fans.
If you were actually correct, marketing wouldn't exist. In contrary to your position, reality shows that the larger the company, the more they spend on marketing and advertisement. Reality seems to suggest that marketing, you know, WORKS and gets returns both in the long-term and short-term. If marketing didn't work, Blizzard's stock wouldn't have plummeted last year when they were hit by scandal after scandal. Truth is, their stock did take a massive hit. What that meant was that the estimations of Blizzard's ability to grow was seen as severely hindered. By the negative PR.
So what you are saying is that they should market themselves more.
And what better way is there to market yourself than take advantage of a global crisis like a lot of companies do such as Microsoft?
Also Blizzard is a $5 billion company so I wouldn't exactly call it "small".
How did you come to any of those conclusions? I said that companies benefit from growing good-will and avoiding scandals. As in, market smarter, not necessarily just more.
How exactly are Microsoft taking advantage of a global crisis? Doing something like giving out free games is not even remotely close to doing anything like what you're suggesting. Microsoft giving away free games is mutually beneficial for everyone and unless there's something shady going on at the back end where say devs go uncompensated and lose revenue, you are just being salty for the sake of being salty.
Read comments before you reply to them. It's weird that you sound so adversarial when agreeing with me when I say Blizzard is a large company.
If it wasn't obvious, Microsoft don't put games on sale out of the kindness of their hearts. It's a long term investment in gullible people like yourself.
Saying they give it for free is a misunderstanding of what is going on really. It's more like Microsoft is investing money in marketing and are trying to buy good will and positive word of mouth / news reports. They totally get something out of it. Not saying they're bad for doing it, nor that they are dishonest about it, but it's kinda wrong to think of it as charity. I do think it's a brilliant way to go about marketing and good will in fact, since it's something that everybody benefits from and is therefore a virtuous circle. But don't think that it A) doesn't cost them anything, because it absolutely does, and B) they don't get anything out of it in return.
I don't think you guys understand the basic universal rule of online games.
Events.
Why does every online game out there puts out special events on holidays?
It's because more people are on vacation, staying indoors and looking for games to play.
People would rather try out new games when they have special events going on.
So what Blizzard is getting here is:
A. Positive word of mouth that @zynessa talked about.
B. Satisfaction and relief of their current player-base who are putting more hours into their games then usually.
C. Extra attraction to new players and possible future customers who are looking for new games to play.
And you don't understand the simple fact that Blizzard is already a huge and well-known video game company. They don't need any of that, neither does Microsoft.
It's funny how sarcastic you are while also unintentionally highlighting our point. Yes, Microsoft and Blizzard are huge companies. That is precisely the point. Because of their size, goodwill and positive press becomes all the more important. Now, the suggestion that Blizz should give free packs is a stupid idea made purely out of greed from OP's part, but Microsoft's approach is incredibly beneficial to them. What you seem to fail to understand is that when your company is as large as above-mentioned, any negative PR hits their profit margins more dramatically than for smaller companies. The potential earnings while a company their size has PR and positive word of mouth and newscycles on their side is astronomically higher than when they have negative sentiment against them and scandals in media as well as among fans.
If you were actually correct, marketing wouldn't exist. In contrary to your position, reality shows that the larger the company, the more they spend on marketing and advertisement. Reality seems to suggest that marketing, you know, WORKS and gets returns both in the long-term and short-term. If marketing didn't work, Blizzard's stock wouldn't have plummeted last year when they were hit by scandal after scandal. Truth is, their stock did take a massive hit. What that meant was that the estimations of Blizzard's ability to grow was seen as severely hindered. By the negative PR.
Ok, dude, do you know what? Here is the truth for you: of course marketing exists, of course marketing is good (if used well), of course marketing campaigns are very important for companies like these, but the kind of marketing Microsoft is doing is pure crap. Most people perfectly understand their true intentions, that they aren't doing it because of goodwill or something like that, not everyone is retarded. This kind of shit can backfire Microsoft more than helping them, and that's a fact. Bad marketing campaigns also exist, did you know that?
The only way Blizzard and any other company can help in this catastrofic event is donation in money for hospitals and people in need.
Anything else is pure bullshit.
In a time like this the last thing I concerned about it is free packs in a digital game.
Well said! :)
Well, to be honest, hillandder, I agree with you just because in that way companies can help to stop this global pandemic at least a bit, increasing the chances that it will never affect any of my beloved ones. Because the truth is I only care about them...
Yeah... I love that quote! ;)
This logic works in almost every situation, the only exception is a global disease.
The well being of other people is our well being, in this particular case "us" is the all human race, because the survivors will need to work with everything they have to recover an economic crisis will make 1929 a child's play.
This logic works in almost every situation, the only exception is a global disease.
The well being of other people is our well being, in this particular case "us" is the all human race, because the survivors will need to work with everything they have to recover an economic crisis will make 1929 a child's play.
But... but... I just wanna watch the world burn. XD
This logic works in almost every situation, the only exception is a global disease.
The well being of other people is our well being, in this particular case "us" is the all human race, because the survivors will need to work with everything they have to recover an economic crisis will make 1929 a child's play.
But... but... I just wanna watch the world burn. XD
Well, if this is the case just grab popcorn and turn on the TV...
I'd rather see them sell a charity bundle, with all the proceeds going to Doctors Without Borders or some other organisation which is helping to save lives. That being said, I think giving to charity (or not giving to charity) is a personal decision which other people shouldn't try to pressure you into making. The same goes for companies.
This logic works in almost every situation, the only exception is a global disease.
The well being of other people is our well being, in this particular case "us" is the all human race, because the survivors will need to work with everything they have to recover an economic crisis will make 1929 a child's play.
But... but... I just wanna watch the world burn. XD
Well, if this is the case just grab popcorn and turn on the TV...
At the end of the day this is a null question. There is no reason Blizzard should give away free coronavirus packs, and there is no reason they shouldn't give away free packs either.
There are of course reasons they could or couldn't. This thread won't be one of them.
I'd rather see them sell a charity bundle, with all the proceeds going to Doctors Without Borders or some other organisation which is helping to save lives. That being said, I think giving to charity (or not giving to charity) is a personal decision which other people shouldn't try to pressure you into making. The same goes for companies.
This is the only sensible idea I've seen in these 2 pages and I would support it by buying their charity bundle whatever the packs would be...
Seriously guys, I know many of you are confined and time is getting very long but 2 pages for this??? Are some of us already that desperate???
So what you are saying is that they should market themselves more.
And what better way is there to market yourself than take advantage of a global crisis like a lot of companies do such as Microsoft?
Also Blizzard is a $5 billion company so I wouldn't exactly call it "small".
How did you come to any of those conclusions? I said that companies benefit from growing good-will and avoiding scandals. As in, market smarter, not necessarily just more.
How exactly are Microsoft taking advantage of a global crisis? Doing something like giving out free games is not even remotely close to doing anything like what you're suggesting. Microsoft giving away free games is mutually beneficial for everyone and unless there's something shady going on at the back end where say devs go uncompensated and lose revenue, you are just being salty for the sake of being salty.
Read comments before you reply to them. It's weird that you sound so adversarial when agreeing with me when I say Blizzard is a large company.
Ok, dude, do you know what? Here is the truth for you: of course marketing exists, of course marketing is good (if used well), of course marketing campaigns are very important for companies like these, but the kind of marketing Microsoft is doing is pure crap. Most people perfectly understand their true intentions, that they aren't doing it because of goodwill or something like that, not everyone is retarded. This kind of shit can backfire Microsoft more than helping them, and that's a fact. Bad marketing campaigns also exist, did you know that?
This logic works in almost every situation, the only exception is a global disease.
The well being of other people is our well being, in this particular case "us" is the all human race, because the survivors will need to work with everything they have to recover an economic crisis will make 1929 a child's play.
But... but... I just wanna watch the world burn. XD
Well, if this is the case just grab popcorn and turn on the TV...
I'd rather see them sell a charity bundle, with all the proceeds going to Doctors Without Borders or some other organisation which is helping to save lives. That being said, I think giving to charity (or not giving to charity) is a personal decision which other people shouldn't try to pressure you into making. The same goes for companies.
Haha. XD
You spoilet brats are never satisfied
Forced charity isn't charity at all, it's begging.
At the end of the day this is a null question. There is no reason Blizzard should give away free coronavirus packs, and there is no reason they shouldn't give away free packs either.
There are of course reasons they could or couldn't. This thread won't be one of them.
This is the only sensible idea I've seen in these 2 pages and I would support it by buying their charity bundle whatever the packs would be...
Seriously guys, I know many of you are confined and time is getting very long but 2 pages for this??? Are some of us already that desperate???
Blizzard already gives many packs every expansion lol
I didnt know this - do you know whch games and where from?
The MS Store?
Any on Xbox at all?