Doesn't even do anything meme-y since almost all opponents will just swap decks back next turn. I would say that this card could be included in a weird mill deck where you play this card while your opponent has a full hand to prevent swapping back, but this card costs too much mana to get the coldlight draws.
They could have at least made it have better stats and lower mana cost so the opponent would hypothetically have to choose between removing it and re-swapping. As it is I think I'd rather play lorewalker cho or millhouse manastorm in my deck. It's useless aside from the memes.